Customer Success Breakfast - London - Customer Success Network

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Customer Success Breakfast – London

29 January, 2019 @ 8:00 am - 10:30 am

Customer Segmentation and Engagement

In addition to being a great networking opportunity, Success Breakfasts share best practices on a single theme through speaker presentation and audience workshops to build re-usable assets for the Customer Success Network community​.

Come and join us for the third edition of the Success Breakfast in London (IBM office, Southbank) to:

  • Understand why you should segment your customer base and how & when to start it
  • Be able to quickly define models of engagement for the most common segments (high touch and low touch)
  • Develop assets within a workshop, which other CSMs can apply to their day-to-day business​

For the talk part, Clelia Lancelot will be sharing best practices around how Salesforce has implemented their customer segmentation and how they are continuously aim to deliver the best customer experience for each segment.

NB: as we have a limited number of tickets, we would we like no more than 3 attendees from a company. We will share findings within the community afterwards for everyone to learn!