During this Master Class, guest Jeff Breunsbach, Co – Founder of Gain Grow Retainnd Marketing Director at Higher Logic will join us to deliver key strategies on how to effectively scale customer success.

Engaging customers at scale in B2B SaaS has never been more important !

How do you make it your MAIN mission to ensure success for EVERY customer? That’s not just the big accounts but each and every user. How can we think of scaling in a way that addresses our entire customer base from the get-go?

Jeff has focused his career into capturing attention and building engagement, with an emphasis on the customer. His career has been mainly in B2B SaaS roles and most recently he is the Director of Marketing at Higher Logic, which enables customers build thier own communities.

Key areas of focus for Jeff:

– Sharing stories around scaled customer programs

– Driving actionable ideas for marketing + customer success leaders

– Showcasing how community can be a part of your scaled strategy

You can also find Jeff co-hosting the popular Gain Grow Retain podcast. This is dedicated to customer success leaders in the B2B SaaS and tech space.

What will you get from this Master Class:

He has spent a career engaging at scale with customers – and in this master class he will share his key insights and lessons learned along the way. We’ll explore how community-driven initiatives in the B2B SaaS landscape will help you uncover raving fans, build better content, and drive value through communal activities.

Uncover Raving Fans: Learn methods to identify and engage enthusiastic customers who passionately support your product, turning them into powerful advocates.

Build Better Content: Discover how to collaboratively create content with your community, ensuring it resonates with your audience and effectively conveys your brand message.

Drive Value Through Communal Activities: Gain insights into community-driven activities that foster collaboration and provide tangible value to your customers, enhancing loyalty and customer satisfaction.

Take home an at scale guideline:

Jeff will also share a template blueprint to guide you with building your own scale communities and answer any burning questions you have on this topic.

Join us to explore these strategic takeaways and understand how they can be instrumental in scaling customer success within your B2B SaaS business.

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